June 16, 2025PROOF CREATIVE REVAMPS BEVERAGE PROGRAMME AT VIOLET OON SINGAPORE AT DEMPSEY HILL April 16, 2025PROOF CREATIVE PARTNERS WITH QT SINGAPORE TO REDEFINE THEIR COCKTAIL BAR EXPERIENCE December 10, 2024SPIRITED STORIES: MIXING IT UP WITH RON MATUSALEM’S MASTER BLENDER November 12, 2024PROOF CREATIVE REDEFINES HUTONG CULTURE WITH TIAO十条 AT MANDARIN ORIENTAL October 31, 2024JONATHAN PRICE JOINS PROOF & COMPANY AS EXECUTIVE CHAIRMAN OF BOARD October 21, 2024FROM BEHIND THE BAR: PRESERVING AGAVE TRADITIONS IN THE MODERN AGE September 10, 2024PROOF & COMPANY EMBRACES THE TRAVELLING SPIRIT OF THE IRISH BY WELCOMING LOST IRISH WHISKEY August 27, 2024SPIRITED PICKS: SINGAPORE’S FINEST HOTEL BARS August 7, 2024FROM BEHIND THE BAR: ALL THINGS AGAVE WITH JACOB LUSTIG July 26, 2024HUSK DISTILLERS JOINS FORCES WITH ECOSPIRITS FOR SUSTAINABLE NATIONWIDE DISTRIBUTION July 24, 2024INTRODUCING ‘CASA DE AGAVE’ (THE HOUSE OF AGAVE) July 13, 2024FROM BEHIND THE BAR: A RUM STATE OF MIND June 28, 2024DR-INK TO 28 HONGKONG STREET’S NEW TATTOO-INSPIRED COCKTAIL MENU June 18, 2024PROOF CREATIVE MARVELS IN THE DEBUT OF ARTYZEN SINGAPORE ON ORCHARD June 9, 2024FROM BEHIND THE BAR: THE WORLD OF FLAVOURED GINS May 9, 2024PROOF CREATIVE CELEBRATES A DECADE OF EXCELLENCE & NEWLY APPOINTED LEADER April 18, 2024PROOF CREATIVE BLENDS MUSIC & MIXOLOGY FOR THE TIMBER HOUSE’S COCKTAIL MENU March 28, 2024PROOF & COMPANY JOINS THE FARM TO BOTTLE MOVEMENT IN NEW PARTNERSHIP WITH HUSK DISTILLERS March 21, 2024FROM BEHIND THE BAR: THE BEST BARTENDERS HONOUR THE BEST VERMOUTH February 13, 2024FROM BEHIND THE BAR: A BRAND STORY FROM ELEMENTAL DISTILLERS January 30, 2024RAISING THE BAR IN 2024 January 16, 2024PROOF CREATIVE UNVEILS THE OPULENT QURA IN HONG KONG December 12, 2023PROOF & COMPANY PRESENTS 28 HONGKONG STREET’S NEW GENERAL MANAGER October 12, 2023PROOF CREATIVE PRESENTS A NOSTALGIC BOARD GAME CONCEPT WITH VÉR, KUALA LUMPUR October 5, 2023PROOF & COMPANY WELCOMES RON MATUSALEM RUM TO IT’S PORTFOLIO OF EXTRAORDINARY SPIRITS September 19, 2023JULIA XIANG APPOINTED AS GENERAL MANAGER, PROOF & COMPANY GREATER CHINA September 11, 2023PROOF & COMPANY PRESENTS 28 HONGKONG STREET’S NEW HEAD BARTENDER September 5, 2023SPIRITED PICKS: FAVOURITE SYDNEY BARS TO SIP August 23, 2023PROOF & COMPANY WELCOMES WAUBS HARBOUR DISTILLERY TO OUR PORTFOLIO July 17, 2023PROOF & COMPANY AND MARRIOTT INTERNATIONAL FORGE STRATEGIC SPIRITS PARTNERSHIP IN CHINA July 12, 2023SPIRITED PICKS: MOST NOTABLE BARS IN HONG KONG July 3, 2023FROM BEHIND THE BAR: HANDLING THE HEAT WITH SPICY COCKTAILS June 15, 2023PROOF & COMPANY WARMLY WELCOMES THE EVERLEIGH BOTTLING CO. June 7, 2023CANEROCK JAMAICAN SPICED RUM MADE WAVES IN AUSTRALIA May 11, 2023EXPLORING THE INDUSTRY’S MOST CREATIVE JOB: HEAD OF ADVOCACY, PROOF CREATIVE May 10, 2023FROM BEHIND THE BAR: AN EVOLUTION OF COCKTAIL BARS May 3, 2023PROUD TO WELCOME NEW INVESTOR, BLUEBELL GROUP April 12, 2023FROM BEHIND THE BAR: THE IMPORTANCE OF TERROIR IN RUM March 21, 2023FROM BEHIND THE BAR: THE MARTINI RESURGENCE March 14, 2023PROOF & COMPANY WELCOMES AWARD-WINNING N.I.P GIN BRAND March 8, 2023PROOF ADVOCATES PAY TRIBUTE TO EXTRAORDINARY WOMEN THIS INTERNATIONAL WOMEN’S DAY February 24, 2023PROOF & COMPANY CELEBRATES BARTENDERS ACROSS APAC ON WORLD BARTENDER DAY February 9, 2023PROOF CREATIVE CREATES AN UNFORGETTABLE EXPERIENCE AT ANIBA, SINGAPORE January 31, 2023FROM BEHIND THE BAR: THE EMERGING WORLD OF ASIAN GINS December 21, 2022FROM BEHIND THE BAR: COFFEE MEETS COCKTAILS November 22, 2022SUSTAINABILITY AT THE HEART OF DIPLOMÁTICO RUM November 17, 2022HILTON APPOINTS PROOF CREATIVE TO CREATE UNFORGETTABLE EXPERIENCES FOR WALDORF ASTORIA HOTELS GLOBALLY November 1, 2022PROOF & COMPANY CELEBRATES THE LAUNCH OF ROOTS ECO DRY GIN IN AUSTRALIA & NEW ZEALAND October 21, 2022FROM BEHIND THE BAR: THE RISE OF MEZCAL October 13, 2022FROM BEHIND THE BAR: WORD FROM WIDGE September 19, 2022PROOF & COMPANY PIONEERS ‘SMARTKIOSK’ TECHNOLOGY IN SINGAPORE September 13, 2022FROM BEHIND THE BAR: THE NEGRONI, A CLASSICALLY MODERN COCKTAIL September 9, 2022THE POPULARITY OF CANNED COCKTAILS WITH MATT SANGER, CURATIF August 22, 2022PROOF CREATIVE ANNOUNCES ITS FIRST MAJOR PROJECT IN EUROPE August 4, 2022FROM THE DISTILLERY TO THE BARS, AN UNFILTERED PEEK INTO THE LIFE OF SINGAPORE’S GIN MAESTRO July 28, 2022PROOF & COMPANY WELCOMES AMARO LUCANO, A PARTNERSHIP BRINGING NEW MEANING TO ‘BITTER SWEET’ July 20, 2022FROM BEHIND THE BAR: AN INTRODUCTION TO TEQUILA June 7, 2022THE ART OF APERITIVO WITH MANCINO VERMOUTH May 23, 2022THE FUTURE OF WHISKY WITH SIMON MCGORAM, ATOM BRANDS April 29, 202228 HONGKONG STREET REUNITES FRIENDS TO CELEBRATE SINGAPORE’S ACHIEVEMENT IN ASIA’S 50 BEST BARS AWARDS April 14, 2022SULLIVANS COVE, NAMED ‘CRAFT PRODUCER OF THE YEAR’ AT THE WORLD WHISKIES AWARDS 2022 April 4, 2022CITADELLE GIN PUSHES BOUNDARIES WITH THE RELEASE OF VIVE LE CORNICHON FROM “LES EXCENTRIQUES” COLLECTION March 22, 202228 HONGKONG STREET ANNOUNCED YEAR-LONG PARTNERSHIP WITH AWARE SINGAPORE March 8, 2022CELEBRATING INTERNATIONAL WOMEN’S DAY WITH WOMEN IN PROOF & COMPANY February 24, 2022CELEBRATING WORLD BARTENDER DAY WITH OUR ADVOCATES OF EXTRAORDINARY SPIRITS February 10, 2022PROOF CREATIVE CELEBRATES THE LAUNCH OF MARY MARY, A LUXURY HOTEL BAR LOCATED WITHIN THE TASMAN HOTEL, HOBART January 25, 2022PEDDLERS SHANGHAI GIN CELEBRATES CHINESE NEW YEAR AND THE SPIRIT OF THE TIGER January 19, 202228 HONGKONG STREET ANNOUNCES NEW LEADERSHIP TEAM, HOT ON THE HEELS OF RENEWED GLOBAL ACCLAIM December 16, 2021PROOF CREATIVE CELEBRATES THE RE-OPENING OF THE GLAMOUROUS BKK SOCIAL CLUB AT THE FOUR SEASONS HOTEL BANGKOK November 22, 2021PROOF & COMPANY UNVEILS NEW CONSULTANCY BRAND, ‘PROOF CREATIVE’ AND ITS AWARD WINNING ‘20 PILLAR PLAN’ November 1, 2021FROM INNOVATOR TO INSTITUTION – TEN YEARS OF 28 HONGKONG STREET October 18, 2021PROOF & COMPANY’S NEW LOOK LEADERSHIP TEAM ANNOUNCED, BUILDING FOR A POST PANDEMIC RECOVERY IN APAC September 23, 2021PROOF & COMPANY’S JERRY JOINS ALLARA GLOBAL TO FORM PREMIUM HOSPITALITY RESOURCE September 9, 2021FOUR SEASONS HONG KONG CELEBRATES THE OPENING OF ARGO, A PROOF CREATIVE COLLABORATION July 29, 2021ELEMENTAL DISTILLERS PARTNERS WITH PROOF & COMPANY NEW ZEALAND AND ECOSPIRITS July 6, 2021PROOF CREATIVE CELEBRATES THE OPENING OF THE OPULENT REPUBLIC BAR AT THE RITZ-CARLTON IN SINGAPORE April 22, 2021PROOF & COMPANY AUSTRALIA TO TAKE ECOSPIRITS NATIONWIDE WITH AUSTRALIAN LIQUOR MARKETERS April 19, 2021NEW LEADERSHIP AND RESOURCES FOR PROOF & COMPANY IN AUSTRALIA & NEW ZEALAND AMID STRONG TRADING CONDITIONS March 2, 2021PROOF & COMPANY WELCOMES NEW CEO AND BOLSTERS LEADERSHIP TEAM, AS GROWTH RETURNS IN ASIA PACIFIC December 31, 2020OPEN LETTER: WHAT WE’VE LEARNED FROM 2020 October 29, 2020SULLIVANS COVE TEAMS UP WITH PROOF & COMPANY TO EXPAND ASIA PACIFIC FOOTPRINT October 13, 2020PROOF CREATIVE CELEBRATES THE OPENING OF VIRTÙ AT THE NEW FOUR SEASONS HOTEL TOKYO AT OTEMACHI September 11, 2020PROOF CREATIVE COLLABORATES WITH SIAM@SIAM DESIGN HOTEL TO OPEN PARADISE LOST IN BANGKOK August 3, 2020TERAI INDIA DRY GIN LAUNCHES IN COLLABORATION WITH THE PROOF CREATIVE TEAM July 13, 2020BRASS LION DISTILLERY PARTNERS WITH PROOF & COMPANY TO EXPAND IN ITS SINGAPORE HOME MARKET May 20, 2020PROOF & COMPANY CHINA PARTNERS WITH LIBER WINES May 13, 2020OPEN LETTER: LET’S COME BACK STRONGER, TOGETHER February 21, 2020MEDIA FEATURE: THESE ASIAN BARS ARE PIONEERING THE NEXT WAVE OF THE CRAFT COCKTAIL REVOLUTION September 30, 2019DIPLOMÁTICO RUM JOINS PROOF & COMPANY AUSTRALIA, EXPANDS NATIONAL RETAIL FOOTPRINT August 19, 2019URBANBAR LAUNCHES ASIA BARWARE HUB AND ONLINE STORE IN COLLABORATION WITH PROOF & COMPANY July 12, 2019PROOF & COMPANY COMPLETES SGD 11M RAISE LED BY AGLAIA FAMILY OFFICE TO FUND ITS CONTINUED APAC GROWTH June 19, 2019OLD DUFF GENEVER LAUNCHES IN ASIA PACIFIC WITH PROOF & COMPANY, SUPPORTS EDUCATION & BARTENDER INITIATIVES May 24, 2019DIPLOMÁTICO RUM AND PROOF & COMPANY EXPAND PARTNERSHIP, APPOINT PETER CHUA AS ASIA BRAND AMBASSADOR May 10, 2019PROOF & COMPANY SPIRITS COMPLETES INTEGRATION OF NEAT SPIRITS NEW ZEALAND, BOLSTERS LOCAL TEAM AND OPERATIONS April 10, 2019PROOF & COMPANY SPIRITS APPOINTS NEW GM, AUSTRALIA AND COO, APAC TO CAPITALISE ON UNPRECEDENTED GROWTH April 1, 2019PROOF & COMPANY SPIRITS LAUNCHES INDEPENDENT PLATFORM, EXPANDS IN SOUTH CHINA WITH NEW SHENZHEN OFFICE July 30, 2018PROOF & COMPANY SPIRITS TO COMPLETE INTEGRATION OF NEAT SPIRITS AUSTRALIA AND EXPANDS TEAM
